To provide you with the most inspirational, personalised experience on Pinterest, we use information about your activity off and on Pinterest. For example, if we see you’re into cooking based on what you save on Pinterest, we may suggest food-related Pins, boards, or people we think you might like. You can update your privacy and data sharing settings to adjust how we share and use certain information.

Ads personalisation settings

From your privacy and data settings, depending on your location, you can opt in or out of certain uses of your data:

Option Use case
Use info from sites you visit Controls how we use data collected on other websites and apps through our Chrome extension and widgets to improve adson Pinterest.
Use of partner info Controls how we use info from our partners for personalised ads.(Please note that this setting does not apply to information about purchases you initiate on Pinterest.)
Ads about Pinterest Controls whether we can use your Pinterest activity to show you ads about Pinterest on other websites and apps.
Activity for ad reporting Controls whether we can share info about you and your Pinterest activity with advertisers, to help them to measure how their ads perform. (If you're located in the EU, you're opted out of this setting automatically.)
Sharing info with partners Controls whether we can share info about you and your Pinterest activity with our partners to improve the third-party ads you’re shown on Pinterest. (If you’re located in the EU, this setting doesn’t apply to you.)

Note: Minors in the EU and UK will be opted out of all ad personalisation settings automatically. You’ll be opted in when you turn 18, but you can adjust this in your settings at any time.

Manage ads personalisation settings
  • Log in to your Pinterest account
  • Click the directional chevron down icon  in the top right-hand corner to open your menu
  • Click Settings
  • Select Privacy and data
  • Tick or untick the boxes next to each setting you'd like to manage
  • Click Done
  • Open the Pinterest app on your device and log in to your Pinterest account
  • Tap your profile picture in the bottom right-hand corner
  • Tap  the gear icon  in the top right-hand corner 
  • Tap Privacy and data
  • Tap the toggle next to each setting you'd like to manage

     
  • Open the Pinterest app on your device and log in to your Pinterest account
  • Tap your profile picture in the bottom right-hand corner
  • Tap  the gear icon  in the top right-hand corner 
  • Tap Privacy and data
  • Tap the toggle next to each setting you'd like to manage
  • Manage your data and account

    If you’d like, you can access, edit or delete your personal data. Our Privacy Policy includes more about how Pinterest processes your personal data and the choices you have about your information. If you live in the EEA or California, review our specific policy sections to learn more about data options available to you.

    Inferred signals about you

    If you're located in the EU, you can choose whether Pinterest can use certain data to personalise the ideas you see. This data includes things such as Pins you've clicked on before, demographic information and your Pinterest search history. To manage this setting, find Inferred signals about you, then tick or untick the box or toggle the switch.

    Cookie preferences

    If you’re located in the EU or UK, you can adjust your cookie preferences in your privacy settings by selecting Edit under Cookie Preferences.

    Additional privacy options Make your profile private

    You can set your profile to private to control who can see your profile, boards and Pins. Private profiles won't appear in search results on Pinterest or in search engines, but you can invite people you know to follow you.

    Edit your profile

    You can edit your profile to change what information about you is displayed on your Pins and public profile. For extra privacy, you can change your name.

    Use secret boards

    You can save Pins to a secret board that only you (and anyone you invite) can view.

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