Create a shop

If you have a business profile and you've created shopping Pins with Catalogues, you can feature your shoppable products on your profile.

Use Catalogues to set up and manage a shop.

Create a shop experience

  1. Upload a data source to Pinterest through Catalogues

  2. Filter your products to create product groups
    • Tip: your product group name will be displayed on your shop. Use a Pinner-friendly name that reflects the products in the product group.
  3. From the 'Product groups' view in Catalogues, click the star to feature up to 8 product groups

Bear in mind:

  • Pinners can see shops across all platforms (web, iOS, Android)
  • You can have up to 8 featured shops
  • Pinners can click into your shop to browse products within a featured product group
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