The Pinterest tag is a piece of code that you add to your website which lets Pinterest track visitors to your site as well as the actions they take on your site after seeing your Pinterest ad. This enables you to measure how effective your Pinterest ads are by understanding the actions people take, also known as conversions, on your website after seeing or engaging with your ad.
There are two main components of the Pinterest tag:
If you add the Pinterest tag to your website, you’ll be able to:
There are three ways to install the Pinterest tag:
Google Tag Manager Shopify WordPress via Pixelyoursite Events
WooCommerce - Weebly (log in to
Weebly for instructions) Premmerce Magento via Apptrian Ecwid BigCommerce Tealium Squarespace
The steps below are a general overview of the process that you or your developer would follow to install the Pinterest tag. See the rest of our related Pinterest tag articles for more details and exact steps. Note: the steps below assume that you’re using JavaScript and HTML.
You need to have a
Copy your
Enable
View
To get started with installing the Pinterest tag, read our article