When you create or save content on Pinterest, you allow everyone to see the ideas that inspire you.
There are two types of content that can appear on your Pinterest business profile:
Published content: This is all of the content that you create on Pinterest or the content that you save from your claimed website.Saved content: This includes all of the content you save from Pinterest or from a site you do not own. If someone visits your profile and you do not have any content you've created, they'll see saved Pins and boards from your profile.
You can see how both your published and saved content performs with Pin stats.
There are several ways that you can create content to appear under the Created tab on your profile:
Build a Pin: Create content by uploading an image, then adding a title, description and destination URL. Follow these best practices to upload quality Pins. Connect your RSS feed: Connect your website’s RSS feed to your Pinterest business account to automatically create Pins from the content on your website.Idea Pins: With Idea Pins, you can create step-by-step guides, record videos, add images, create lists or curate a collection of ideas and publish them to your account.Add your website to your Pinterest business profile so that Pins you save from your website will appear on your profile.