When you create or save content on Pinterest, you'll allow everyone to see the ideas that inspire you.
There are two types of content that can appear on your Pinterest business profile:
Published content: all content you create on Pinterest or content you save from a claimed website or a claimed account.Saved content: all content you save from Pinterest or a site that you do not own.
If someone visits your profile and you do not have any published content, they’ll see saved Pins and boards from your profile.
You can see how both published and saved content performs with Pin stats.
Create published content
There are several ways you can create published content for your Pins to appear under the Created tab on your profile:
Build a Pin: Upload your image, then add a title, description and destination URLClaim your Etsy, YouTube or Instagram account: Pins created from these accounts in the future and Pins that people have saved from your claimed accounts will be attributed to you as published PinsConnect your RSS feed: Connect your website’s RSS feed to your Pinterest business account to create Pins from the content on your website automaticallyIdea Pins: Create step-by-step guides or curate a collection of ideasVideo Pins: Upload videos to showcase your brand, idea or project
Add your website in your Pinterest business profile, so Pins that you save from your website will appear on your profile.