Hashtags on Pinterest

Hashtags are words or phrases used to identify Pins about a specific topic. You’ll know it's a hashtag when you see the hash (#) preceding the word or phrase.

Discover ideas with hashtags

Click on a hashtag in a Pin description or by searching for hashtags, like "#interiordesign" or "#healthyrecipes" to see a feed of all the Pins that share a hashtag. This feed will show all the newest Pins with that hashtag first.

Add hashtags

To add a hashtag to your Pin description, type "#" followed by a keyword or phrase. When inserting a hashtag, we recommend you be specific and descriptive. Use words or phrases that describe the content in the Pin – we recommend you add no more than 20 hashtags per Pin. It’s best to be objective and use hashtags that make sense and are relevant to the Pin.

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