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Idea Pins appear in your Pinterest home feed or in other places in the Pinterest app. You’ll recognize them by the the story pin icon in the top-left of the Pin.

Idea Pins give people more ways to share inspiration with up to 20 pages of videos, images and text. An Idea Pin gives you all the information you need to make a recipe, craft or try a creator’s idea. Tap into an Idea Pin from your home feed and tap through the pages to get creative. Creators may feature products in some Idea Pins that you may want to learn more about. These Idea Pins will have shoppable tags or show similar items that you can use to shop for products.

Want to create your own Idea Pin? Learn how to Create Idea Pins.

View Idea Pins

There are a number of actions you can take when you view an Idea Pin. You cannot save individual pages from within an Idea Pin to your boards, however you can save an entire Idea Pin to your boards. You can also add comments, reactions or takes to an Idea Pin.

  • Click into an Idea Pin.
  • Click the directional chevron right icon or the directional chevron left icon to move between pages. You can also click the page to pause the current page you’re on.
  • After you’ve viewed an Idea Pin, you can:
    • Click Save in the top-right corner to save it to the recommended board or select a different board from the drop-down menu.
    • Click the heart icon on the right side of the Idea Pin to react to it. Click and hold  the heart icon to show more reactions.
    • Click on the right side of the Idea Pin to send an Idea Pin to someone or copy the link to the Idea Pin.
    • Under Comments, add a comment to the Idea Pin in the comment field.
    • If you see a the tag icon product tag, tap the tag to shop products featured in an Idea Pin.
  • Tap into an Idea Pin.
  • If there are multiple pages, tap a page to move on to the next page. To view the previous page, tap the left side of the page. You can also tap the media pause icon at the bottom of the page to pause the current page you're on.
  • The Idea Pin will loop and start at the beginning once you’ve completed watching it. After you’ve viewed an Idea Pin, you can:
    • Tap the bookmark icon in the bottom-right corner to save it to a recommended board or select a different board.
    • Tap the heart icon on the right side of the Idea Pin to react to it. Tap and hold the heart icon to show more reactions.
    • Click on the right side of the Idea Pin to send an Idea Pin to someone or copy the link to the Idea Pin.
    • Click the dialog icon to add a comment to the Idea Pin.
    • If you see a rectangle in the bottom-right corner, you can share your Idea Pin take with your own photos or videos or view other takes.
    • If you see a the tag icon product tag, tap the tag to shop products featured in an Idea Pin.
  • Tap into an Idea Pin.
  • If there are multiple pages, tap a page to move on to the next page. To view the previous page, tap the left side of the page. You can also tap the media pause icon at the bottom of the page to pause the current page you're on.
  • The Idea Pin will loop and start at the beginning once you’ve completed watching it. After you’ve viewed an Idea Pin, you can:
    • Tap the bookmark icon in the bottom-right corner to save it to a recommended board or select a different board.
    • Tap the heart icon on the right side of the Idea Pin to react to it. Tap and hold the heart icon to show more reactions.
    • Click on the right side of the Idea Pin to send an Idea Pin to someone or copy the link to the Idea Pin.
    • Click the dialog icon to add a comment to the Idea Pin.
    • If you see a rectangle in the bottom-right corner, you can share your Idea Pin take with your own photos or videos or view other takes.
    • If you see a the tag icon product tag, tap the tag to shop products featured in an Idea Pin.
  • View captions on Idea Pins

    Closed captions are lines of text that describe a video’s audio. Viewers can choose to enable or disable closed captions. Captions are auto generated and cannot be edited or customized by the creator.

    Please note that variances in background noise, pronunciation, accents and dialects may lead to speech being misrepresented in automatically generated captions.

    Closed captioning on select Idea Pins is currently available to selected users on Android.

    Enable captions
  • Tap into an Idea Pin
  • Tap the ellipsis icon on the right side of the Pin
  • If captions are available on the Pin, tap the toggle switch on next to Show captions
  • Once you’ve enabled captions on an Idea Pin, captions will automatically appear on other Idea Pins, where available.

    Disable captions
  • Tap into an Idea Pin
  • Tap the ellipsis icon on the right side of the Pin
  • If captions are available on the Pin, tap the toggle switch off next to Show captions
  • Once you’ve disabled captions on an Idea Pin, captions will no longer appear on other Idea Pins, where available.

    Closed captioning on select Idea Pins is currently available to selected users on Android.

    Download or share Idea Pins

    You can download some Idea Pins to your mobile device. The Idea Pins will feature a watermark displaying the creator’s username. You can also share some Idea Pins to your social networks, such as Facebook or Instagram.

    You can currently only download and share Idea Pins to social networks on Android and iOS devices.

    Download an Idea Pin
  • Tap into an Idea Pin.
  • Tap on the right side of the Pin.
  • Tap the download icon Download to download the Idea Pin to your device.
  • Share an Idea Pin
  • Tap into an Idea Pin.
  • Tap on the right side of the Pin.
  • You can:
    • Tap FB Stories to share the Idea Pin to your Facebook stories. The Idea Pin will download to your device and Pinterest will ask to open Facebook.
    • Tap IG Stories to share the Idea Pin to your Instagram stories. The Idea Pin will download to your device and Pinterest will ask to open Instagram.
  • The Idea Pin will open in your Facebook or Instagram Stories. Tap the arrow icon to add the Idea Pin to your story.
  • Download an Idea Pin
  • Tap into an Idea Pin.
  • Tap on the right side of the Pin.
  • Tap the download icon Download to download the Idea Pin to your device.
  • Share an Idea Pin
  • Tap into an Idea Pin.
  • Tap on the right side of the Pin.
  • You can:
    • Tap FB Stories to share the Idea Pin to your Facebook stories. The Idea Pin will download to your device and Pinterest will ask to open Facebook.
    • Tap IG Stories to share the Idea Pin to your Instagram stories. The Idea Pin will download to your device and Pinterest will ask to open Instagram.
  • The Idea Pin will open in your Facebook or Instagram Stories. Tap the arrow icon to add the Idea Pin to your story.
  • View the Idea Pins following feed

    The Idea Pins following feed is a way to view Idea Pins from creators you follow and discover new creators. The following feed is at the top of your home feed in the Pinterest app and is currently available to selected people.

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