Create and manage ads on mobile

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Mobile ad tools let you create and manage ads using the Pinterest app on your iPhone, Android or tablet device. These tools include simplified targeting choices and a quicker ad creation process.

Create ads on mobile

  1. Open the Pinterest app on your device and log into your Pinterest business account. 
  2. Tap Promote a Pin. If you already have ads on Pinterest, scroll to Your ads, tap See more, then tap Create new ad.
  3. Choose a Pin to promote, then tap Promote Pin.
  4. Fill out your targeting details then tap Next.
    • Select Automatic if you want Pinterest to identify the best audience based on your Pin details, then tap Next.
    • Select Custom if you want to target specific ages, genders, locations, or interests, then tap Next.
  5. Use the sliders or enter a number in the boxes next to Duration and Daily budget to set the ad duration and daily budget, then tap Next.
  6. Review your ad details. . If you’re a new advertiser, you’ll be prompted to accept our terms.
  7. Tap Publish ad. Your ad will enter our review queue and we'll let you know when it’s reviewed and whether it’s been approved.

Once your ad is approved, tap See more below Your ads to view your reporting data. You can pause the campaign at any time or edit your budget, targeting information, name and URL.

Edit ads on mobile

  1. Open the Pinterest app on your device and log into your Pinterest business account.
  2. Scroll to Your ads and tap See more.
  3. Tap Active or Paused to see ads based on status.
  4. Tap the ad you want to edit.
  5. You can edit your Destination link, Ad name, Ad details and Targeting. You can also pause an active ad. 

If you want to edit more details than you see in the app, please use Ads Manager on your desktop. 

View reporting on mobile

  1. Open the Pinterest app on your device and log into your Pinterest business account. 
  2. Scroll to Your ads and tap See more.
  3. You can see reporting from the last 30 days for spend, impressions, clicks, clickthrough rate (CTR) and saves.
  4. Tap a Pin to see its performance data. Tap Active or Paused to see ads based on status. 
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