How billing works

We charge you for accumulated spend for your active Promoted Pins on the first day of the following month, or when you reach your billing threshold, whichever comes first. You can prevent further spend by pausing your ads, which stops your Pins from serving.

Billing thresholds

A billing threshold is an amount of spend that, when reached, triggers a charge at the end of that day.

When you first start advertising, your billing threshold will be set to a small amount. As you continue to make successful payments, your billing threshold will increase until it reaches a final threshold amount. At that point, you will either be charged when you reach the final threshold amount or on the first day of the following month, whichever comes first.

For example, your first billing threshold will be $50. Once your ad spend reaches $50, we’ll charge you at the end of that day. When your payment is successful, your balance will be cleared and we’ll raise your billing threshold to a higher amount as your ads continue to accumulate spend.

Billing frequency

In a given month, you may reach your billing threshold once, multiple times, or never, depending on your billing threshold and how much you’re spending on ads. If you don’t reach your threshold, you’ll be charged on the first day of the following month.

Keep in mind that when you hit a billing threshold, you’ll be charged for the total amount of spend up until the end of that day. The amount charged may be greater than the billing threshold.

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