You can choose from several content formats on Pinterest, from standard Pins to multi-image collections. Use this spec guide for image dimensions, file sizes and character limits. This list includes both Pinterest ad specs, and guidelines for organic Pins.
Max. width video ads
Max. width video ads are videos that expand across people’s entire feed on mobile. Max. width video ads are only available as a paid format. These specs only apply to max. width video ads.
Carousel Pins and ads
Carousel Pins and ads feature multiple images for people to swipe through. These specs apply to both organic carousel Pins and ads.
Shopping ads feature one image or a video at a time and allow people to purchase products they find on Pinterest. Shopping ads follow the same specs as standard Pins and ads.
Story Pins appear as a set of multiple videos, images, lists and custom text in a single Pin. Story Pins are only available as an organic format.