Upload conversions with Ads Manager

Upload a CSV file with web, in-app, and/or offline conversions into Ads Manager. We'll then match relevant campaigns to these conversions so that you can then review total campaign conversions in Ads Manager.

Note: make sure you have an active campaign.

Prepare your CSV file

  • Frequency: Upload your file at least once a month and send conversion data within 30 days of each conversion occurrence to Pinterest.
  • File size: Your file must be under 5GB in size and contain less than 10 million rows.

Upload conversions to Ads Manager

  1. Log into your Pinterest business account
  2. Click Ads at the top of the page, then click Conversions
  3. Click Upload file from the left-side navigation
  4. Click the directional arrow up circle icon to select your file to upload or drag and drop the file to upload it

Once we’ve received your conversion file and completed the match process, we'll delete your original file along with any user identifiers you gave us, as covered in our Ad Data Terms.

Check the status of your CSV upload

  1. Log into your Pinterest business account
  2. Click Ads at the top of the page, then click Conversions
  3. Click Upload history from the left-side navigation

If the upload was successful, your data will become available in the reporting dashboard in Ads Manager in 48 hours. If the upload was not successful, move on to Troubleshoot your upload.

Troubleshoot your upload

If your upload fails, find and review the upload errors and make updates before you resubmit the CSV.

  1. Log into your Pinterest business account.
  2. Click Ads at the top of the page, then click Conversions.
  3. Click Upload history from the left-side navigation.
  4. Click the row of the failed upload to see a dropdown displaying information on reasons for failure.
  5. Click into View Data Errors to see the invalid data values in the CSV. Review the Customer data fields and Event data fields for expected schema and examples of expected values.

Pinterest does not store original CSV files from advertisers after the match process is completed. To troubleshoot, you should refer to the invalid data values on your original uploaded file. 

CSV File Specifications

What's next?

Once you have your offline conversions data connected to Pinterest, learn about Offline conversion events reporting.

Still need help?
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