Video Pins

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Video Pins are a great way to tell a more comprehensive story about your brand, idea or project. Video Pins have a cover image that captures your audience’s attention. They play in users’ feeds, so keep in mind that your audience may or may not have their volume on when they see your video. If you become an advertiser on Pinterest, you can also create Promoted video Pins.

Check out our creative best practices for more ideas about video Pins.

Create a video Pin

  1. Login to your business account and click   or Create Pin from the homepage

  2. Click    and upload a video to Pin

  3. Slide the selector left or right to the image in your video that you would like as your cover photo

  4. Give the Pin a title, description, and add it to a board using the drop down menu under ‘Choose a board'

  5. Enter a website to link the video or image to

  6. Click Publish

To upload multiple videos, click   to create additional video Pins. You can upload up to 2 GB of video at once. 

​​​​​Create a video Pin

  1. Open the Pinterest app

  2. Tap   and select Pin

  3. Select a video for your Pin and tap Next

  4. Slide the selector left or right to the image in your video that you would like as your cover photo

  5. Give the Pin a title, description, and destination website then tap Next

  6. Choose a board for your video Pin 

Create a video Pin

  1. Open the Pinterest app

  2. Tap   at the bottom and select Pin

  3. Select a video for your Pin and tap Next

  4. Slide the selector left or right to the image in your video that you would like as your cover photo

  5. Give the Pin a title, description, and destination website then tap Next

  6. Choose a board for your video Pin 

Once your video Pin is created, Pinterest will review it within 24 hours to make sure it doesn’t violate our Community Guidelines. We currently accept videos in English, French, and German and are adding support for more languages soon.

To track the performance of video Pin, check out your Pin stats or Analytics.

Bulk upload Video Pins

To upload many videos at once, use the Bulk create Pins tab in your Pinterest Settings. 

Video Pin specs

File type

.mp4, .mov or .m4v

File size

2GB max

Encoding

H.264 or H.265

Length

4 seconds - 15 minutes

Description

up to 500 characters long, though only the first few lines will show in feed

Aspect ratio

We accommodate standard video sizes including widescreen (16:9), square (1:1), and vertical (9:16, 4:5, 2:3).

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