Video Pins

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Creating video Pins is a great way to tell a more comprehensive story about your brand, idea or project. Show a product in action or teach the viewer how to do something new. Video Pins have a cover image that captures your audience’s attention; they autoplay in users’ feeds, so note that they may or may not have their volume on when they see your video. If you become an advertiser on Pinterest, you can also create Promoted video Pins.  

Check out our creative best practices for more ideas about video Pins.

 

Create a video Pin

  1. Login to your business account and click   or Create Pin from the homepage

  2. Click    and upload a video to Pin

  3. Slide the selector left or right to the image in your video that you would like as your cover photo

  4. Give the Pin a title, description, and add it to a board using the drop down menu under ‘Choose a board'

  5. Enter a website to link the video or image to

  6. Click Publish

Note that once your video Pin is created, Pinterest will review it within a couple hours to ensure it doesn’t violate our Community Guidelines.

To track the performance of video Pin, check out your Pin stats or navigate to analytics.pinterest.com.

​​​​​Create a video Pin

  1. Open the Pinterest app

  2. Tap   and select Pin

  3. Select a video for your Pin and tap Next

  4. Slide the selector left or right to the image in your video that you would like as your cover photo

  5. Give the Pin a title, description, and destination website then tap Next

  6. Choose a board for your video Pin 

Note that once your video Pin is created, Pinterest will review it within a couple hours to ensure it doesn’t violate our Community Guidelines.

To track the performance of video Pin, check out your Pin stats or navigate to analytics.pinterest.com.

Create a video Pin

  1. Open the Pinterest app

  2. Tap   in the top right corner and select Pin

  3. Select a video for your Pin and tap Next

  4. Slide the selector left or right to the image in your video that you would like as your cover photo

  5. Give the Pin a title, description, and destination website then tap Next

  6. Choose a board for your video Pin 

Note that once your video Pin is created, Pinterest will review it within a couple hours to ensure it doesn’t violate our Community Guidelines.

To track the performance of video Pin, check out your Pin stats or navigate to analytics.pinterest.com.

Video Pin specs

File type

.mp4 or .mov

File size

2GB max

Encoding

H.264 or H.265

Length

4 seconds - 15 minutes

Description

up to 500 characters long, though only the first few lines will show in feed

Aspect ratio

We accommodate standard video sizes including widescreen (16:9), square (1:1), and vertical (9:16, 4:5, 2:3).

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